Everyone can find a use for promotional bags. Visitors to a trade show, exhibition or seminar might find it helpful to have a messenger bag or cotton shopping bag to collect literature and samples. Teachers and students often use drawstring bags to carry their books to school or university. And where would we be without our reusable promotional bags (so called “bags for life”) for the weekly shopping trip?
Studies have found that people like useful products such as printed bags and are likely to think favourably of the organisations that give them out. Research conducted for the Promotional Products Association International, found 75.4 per cent of those who received a promotional product thought it was useful.